Recorded in the Guinness Book of World Records for her voice range capabilties, she strikes a chord on our beauty-o-meter for good looks and feminine charm. Celine has beocme one of the divas on the 20th century, with her song "It's All Coming Back To Me Now", and her Titanic hit, "My Heart Will Go On", that even shed our macho image.
In early 2002, Dion announced a three-year, 600-show contract to appear five nights a week in an entertainment extravaganza at Caesers Palace, Las Vegas called A New Day. The production would take place in a custom-built, 4000-seat theatre and would feature Dion as the centerpiece of a multimedia program designed and orchestrated by Franco Dragone, the Belgian theatre impresario behind the modern circus phenomenon Cirque Du Soleil. The project united Dion, her label Sony Music, Drangone's production company Creations du Dragon, Caesars parent Park Place Entertainment, and promoter Concerts West in a landmark, multi-million dollar alliance that hinged on Dion's ability to put fans in seats five nights a week for three years. In conjunction with the rollout of A New Day was an endorsement deal with German automaker DaimlerChryslter AG worth additional millions. The campaign placed Dion in a series of stylish, black-and-white advertisements promoting the stylish allure of Chrysler's line of upscale automobiles. The performer also recorded a brand-new song to accompany the spots. Debuting in early 2003, the campaign dovetailed into the March release of One Heart, Dion's first album since 2001's A New Day Has Come, which in turn heralded the opening of A New Day on March 25, 2003. That live Las Vegas show was documented on the summer 2004 release New Day: Live in Las Vegas, which was followed a few months later by Miracle, a collection of family songs designed as a tandem book/CD project between Dion and photographer Anne Geddes.
|
